MeritDirect Offers Marketing Solutions to Marketers

In our data-driven world it is becoming increasingly harder for marketers to reign in their marketing data. The emergence of marketing tools to help marketers understand and wisely utilize their big data has exploded. Dovetail and MeritDirect recognize that the...

5 Essential Marketing Tactics That You Forgot this Year

Help maximize your ROI by getting back to a few direct marketing basics. Here are 5 direct marketing techniques you should revisit in 2018. Upsell Reactivate Adjust Contact Frequency by Customer Quality Check the Leaky Bucket Acquire Customers at a Cost Commensurate...

MeritDirect’s Technology Marketing Exchange 2018

Ritz-Carlton | Half Moon Bay, CA | June 27-28, 2018 MeritDirect recognizes that marketing in the technology sector is a unique challenge and requires a different approach to stand out in a crowded marketplace.  The 5th installment of MeritDirect’s Technology Marketing...

The first step to data-driven lead generation

The foundation to all data-driven marketing starts with a fully maintained marketing database.Dovetail has known for over 20 years that a marketing database that is up-to-date, fully integrated with all your siloed datasets and contains only actionable data is the...

Join Dovetail at MDX18 April 11-12, 2018

Join Dovetail and MeritDirect at the FOUR SEASONS HOTEL AUSTIN | APRIL 11-12, 2018 for MDX18. A unique industry event where marketers come together to share new ways of thinking, build partnerships and cover new strategies to address key industry challenges....